Prime Conversions

Terms of Service

Effective Date: March 24, 2026  |  Last Updated: March 24, 2026

PLEASE READ THESE TERMS CAREFULLY. By accessing or using the Prime Conversions platform, website, or any related services, you agree to be bound by these Terms of Service and our Privacy Policy. If you do not agree, do not use the Service.

1. Acceptance of Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you ("User," "you," or "your") and Prime Conversions LLC ("Prime Conversions," "we," "us," or "our") governing your access to and use of the Prime Conversions platform, website at prime-conversions.com, and all associated software, services, and features (collectively, the "Service").

If you are using the Service on behalf of a business or other legal entity, you represent that you have the authority to bind that entity to these Terms, and "you" refers to both you individually and that entity.

2. Description of Service

Prime Conversions provides a SaaS platform that includes AI-powered voice agent integration (via Vapi), lead pipeline management (Kanban board), automated SMS and email follow-up, appointment scheduling, quote management, review management, and related business automation tools designed for home service contractors and marketing agencies.

We reserve the right to modify, suspend, or discontinue any aspect of the Service at any time, with or without notice. We will not be liable to you or any third party for any modification, suspension, or discontinuation of the Service.

3. Eligibility

You must meet the following requirements to use the Service:

  • You must be at least 18 years of age.
  • You must be a legal resident of or have a legal business presence in the United States or another jurisdiction where the Service is available.
  • You must not be prohibited from using the Service under applicable law.
  • Your account must not have been previously terminated by Prime Conversions for violation of these Terms.

4. Account Registration and Security

To access most features of the Service, you must create an account. You agree to provide accurate, current, and complete information during registration and to keep your account information updated. You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

You agree to notify us immediately at [email protected] of any unauthorized use of your account or any other security breach. We will not be liable for any loss or damage arising from your failure to comply with this section.

5. Subscription Plans and Payment

5.1 Pricing Tiers

The Service is offered under the following subscription plans:

PlanMonthly PriceDescription
Core$497/month + $500 setupAI voice receptionist, missed call text-back, appointment reminders, review generation, lead pipeline
Pro$797/month + $1,000 setupEverything in Core plus quote follow-up sequences, seasonal campaigns, AI-generated messages, advanced analytics
Scale$1,297/month + $1,500 setupEverything in Pro plus unlimited calls, call transcription, integration hub, unlimited seats, dedicated strategy calls
EnterpriseCustom pricingMulti-location, custom AI training, dedicated account manager, SLA guarantee, white-label capability

5.2 Billing and Payment

Subscriptions are billed monthly or annually in advance. Annual subscriptions receive a 15% discount applied to the monthly rate. A one-time setup fee is charged at the time of initial subscription activation. Payment is processed by Stripe, Inc. By providing payment information, you authorize us to charge your payment method on a recurring basis until you cancel. All fees are in U.S. dollars and are non-refundable except as expressly stated in Section 5.4.

5.3 Automatic Renewal

Your subscription will automatically renew at the end of each billing period unless you cancel before the renewal date. You may cancel your subscription at any time through your account settings or by contacting us. Cancellation takes effect at the end of the current billing period; you will retain access to the Service through the end of the period for which you have paid.

5.4 Refund Policy

All subscription fees are non-refundable. We do not provide refunds or credits for partial months of service, plan downgrades, or unused features. If you believe you were charged in error, contact us within 30 days of the charge at [email protected].

5.5 Price Changes

We reserve the right to change subscription prices at any time. We will provide at least 30 days' advance notice of any price increase via email. Your continued use of the Service after the price change takes effect constitutes your acceptance of the new price.

6. Acceptable Use Policy

You agree to use the Service only for lawful purposes and in accordance with these Terms. You agree not to:

  • Use the Service to send unsolicited commercial messages (spam) or to violate the CAN-SPAM Act, TCPA, or any other applicable anti-spam or telemarketing law.
  • Send automated text messages to individuals who have not provided prior express written consent as required by the TCPA.
  • Record telephone calls without complying with all applicable federal and state call recording laws, including providing required disclosures in two-party consent states.
  • Use the Service to harass, abuse, threaten, or harm any person.
  • Attempt to gain unauthorized access to any part of the Service, other user accounts, or any systems or networks connected to the Service.
  • Reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code of the Service.
  • Use the Service in any manner that could disable, overburden, damage, or impair the Service.
  • Upload or transmit any viruses, malware, or other malicious code.
  • Violate any applicable federal, state, local, or international law or regulation.
  • Impersonate any person or entity or misrepresent your affiliation with any person or entity.
  • Collect or harvest any personally identifiable information from the Service without authorization.

7. TCPA Compliance Obligations

You acknowledge that the Service includes features that facilitate automated voice calls and text messages to consumers. As a user of these features, you bear sole responsibility for ensuring your use complies with the Telephone Consumer Protection Act (TCPA), 47 U.S.C. § 227, and all applicable state telemarketing laws, including but not limited to:

  • Obtaining prior express written consent before sending any automated text messages or placing any autodialed or prerecorded calls to mobile phones.
  • Maintaining records of all consents obtained, including the date, time, method, and language of consent.
  • Honoring all opt-out requests promptly (within 10 business days for SMS).
  • Complying with the National Do Not Call Registry and applicable state do-not-call lists.
  • Restricting automated calls and texts to permitted hours (8:00 AM – 9:00 PM local time of the recipient).
  • Providing required disclosures in states that require all-party consent for call recording.

You agree to indemnify and hold Prime Conversions harmless from any claims, penalties, fines, or damages arising from your failure to comply with TCPA or any other applicable telemarketing law. TCPA violations can result in statutory damages of $500–$1,500 per violation.

8. Intellectual Property

8.1 Our Intellectual Property

The Service, including all software, algorithms, user interfaces, text, graphics, logos, and other content, is owned by or licensed to Prime Conversions and is protected by U.S. and international intellectual property laws. These Terms do not grant you any right, title, or interest in the Service or our intellectual property.

8.2 Your Content

You retain ownership of all data, content, and materials you upload, submit, or generate through the Service ("User Content"). By using the Service, you grant Prime Conversions a non-exclusive, worldwide, royalty-free license to use, store, process, and display your User Content solely as necessary to provide the Service to you.

8.3 Feedback

If you provide feedback, suggestions, or ideas about the Service, you grant us the right to use such feedback without restriction or compensation to you.

9. Privacy

Your use of the Service is subject to our Privacy Policy, which is incorporated into these Terms by reference. By using the Service, you consent to the collection, use, and sharing of your information as described in the Privacy Policy.

10. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED.

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, PRIME CONVERSIONS DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS. WE DO NOT WARRANT THAT ANY RESULTS OBTAINED FROM USE OF THE SERVICE WILL BE ACCURATE OR RELIABLE.

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES, SO SOME OF THE ABOVE EXCLUSIONS MAY NOT APPLY TO YOU.

11. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL PRIME CONVERSIONS, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF OR INABILITY TO USE THE SERVICE.

IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID TO US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR (B) ONE HUNDRED DOLLARS ($100).

SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU.

12. Indemnification

You agree to defend, indemnify, and hold harmless Prime Conversions and its officers, directors, employees, agents, and licensors from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to: (a) your violation of these Terms; (b) your use of the Service; (c) your User Content; (d) your violation of any third-party rights, including privacy, publicity, or intellectual property rights; or (e) your violation of any applicable law, including TCPA, CAN-SPAM, or call recording laws.

13. Dispute Resolution and Arbitration

13.1 Informal Resolution

Before initiating any formal dispute, you agree to contact us at [email protected] and attempt to resolve the dispute informally for at least 30 days.

13.2 Binding Arbitration

If informal resolution fails, any dispute, claim, or controversy arising out of or relating to these Terms or the Service shall be resolved by binding arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, rather than in court, except that either party may seek injunctive or other equitable relief in a court of competent jurisdiction for alleged intellectual property infringement or misappropriation.

13.3 Class Action Waiver

YOU AND PRIME CONVERSIONS AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING. If this class action waiver is found unenforceable, then the arbitration agreement shall be null and void.

13.4 Governing Law

These Terms shall be governed by and construed in accordance with the laws of the United States and the state in which Prime Conversions is incorporated, without regard to conflict of law principles. For disputes not subject to arbitration, you consent to the exclusive jurisdiction of the federal and state courts located in that state.

14. Termination

We reserve the right to suspend or terminate your account and access to the Service at any time, with or without cause or notice, including for violation of these Terms. Upon termination, your right to use the Service will immediately cease. Sections 8, 10, 11, 12, 13, and 15 of these Terms shall survive termination.

You may terminate your account at any time by deleting it through the account settings or by contacting us. Termination does not entitle you to a refund of any prepaid fees.

15. General Provisions

  • Entire Agreement: These Terms and our Privacy Policy constitute the entire agreement between you and Prime Conversions regarding the Service and supersede all prior agreements.
  • Severability: If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.
  • Waiver: Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights.
  • Assignment: You may not assign these Terms or your rights under them without our prior written consent. We may assign our rights without restriction.
  • Force Majeure: We will not be liable for any failure or delay in performance due to causes beyond our reasonable control.
  • Notices: We may provide notices to you via email, in-app notification, or by posting on our website. Notices to us must be sent to [email protected].

16. Changes to These Terms

We may update these Terms from time to time. We will notify you of material changes by posting the updated Terms on this page with a new effective date and by sending an email notification at least 30 days before the changes take effect. Your continued use of the Service after the effective date constitutes your acceptance of the updated Terms.

17. Contact Information

For questions about these Terms, contact us:

Prime Conversions LLC

United States

Email: [email protected]

These Terms of Service were last updated on March 24, 2026. © 2026 Prime Conversions LLC. All rights reserved.

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